Korean Market Potential
Australia’s market share of the Korean imported beef market has rapidly expanded following recent announcements concerning US beef imports. OBE Beef is proud to be able to provide ’Organic Beef’ into the Korean market that is recognized as ’Clean & Safe’ by discerning Korean consumers.
An OBE Beef representative recently visited Korea to meet with our customers and visit stockist’s of our chilled product. Strong sales of our chilled beef has indicated that consumers are recognizing the benefits of Organic Beef as part of their diet.
OBE Beef is committed to supporting our customers marketing efforts by providing substantial technical information on our unique production system and environment. We are able to supply imagery specific to our company, which reflects the pristine nature of the Channel Country. By working closely with our customers, marketing strategies are produced that are country specific as opposed to generic marketing campaigns.