Location & Family Legacy
Spanning a combined 800,000 hectares across Queensland’s Epsilon Station and South Australia’s Mungerannie Station near Lake Eyre, Sharon and Graham manage around 10,000 Hereford cattle with the support of an eight-person team. Farming runs deep in their blood, Epsilon was first developed as a bare block by Graham’s father in 1955, entirely without structures, fences, or water points.
“Our properties have always been essentially organic. We’ve simply never used chemicals or fertilisers. Before OBE Organic came along, there wasn’t even a buyer for organic cattle.”
Partnering for Producer Care
Since joining forces with OBE Organic shortly after its inception, the Betts have valued the brand’s commitment to supporting producers like themselves. Sharon’s appointment to the OBE Organic board in 2016 reflects a deep trust and shared vision.
“Through all the ups and downs, OBE’s number one focus has consistently been to look after producers. That’s why we continue to work with them.”
The Organic Difference
For the Betts, farming organic isn’t just a method, it’s a principle.
“Supplying a product that’s truly free of chemicals is something we feel proud of. In an age when people are increasingly conscious about what they eat, offering organic beef matters.”