OBE Organic began in the nineties as the first and only premium meat exporter that was 100% dedicated to the production of organic beef in Australia.
The very first gathering of pastoral families occurred in Thargomindah, a small town located in Western Queensland’s Channel Country.
The Channel Country is a region of outback Australia mostly in the state of Queensland but also in parts of South Australia, Northern Territory and New South Wales. The name comes from the numerous intertwined rivulets that cross the region, which cover 150,000 km². Those farmers had a vision to support people who operate in the pure heart of Australia, while supplying the world’s best organic beef to restaurants & retailers around the world.
Since our connection to the Channel Country dates back over 25 years, it makes sense that we throw our support behind the Channel Country Ladies Day every year. It is an annual not-for-profit event that connects and celebrates outback women! The 2023 event was held in Bedourie and this collaboration brings the event to life. We love the event’s motto, “Inspiration in Isolation”.
Thanks to Principal Event partners Neil Mansell Transport and Black Truck & Ag for supporting this important event and hosts of 2023’s event, the Diamantina Shire Council.